Smartphones: Apple y Samsung casi empatados en ventas, aunque la cuna de iPhone recauda el triple que su competidor asiático

Los datos son divulgados por la consultora IDC, con foco en el último trimestre del año pasado.

apple-vs-samsung

Por Uriel Bederman para ULINK

Ya no podemos hacer uso del latiguillo “Samsung, el mayor vendedor de smartphones a nivel mundial”. De acuerdo a datos provistos por la consultora IDC, Apple ha sido el fabricante que más smartphones vendió durante el último trimestre de 2017, superando a su tradicional competidor.

Lo cierto es que la diferencia entre ambos fabricantes ha sido pequeña: durante el mencionado período Apple vendió 77 millones de iPhone frente a los 74 millones vendidos por Samsung. Ahora bien, si bien hay poca luz de distancia en lo que refiere a unidades, el fabricante estadounidense ganó mucho más dinero que la empresa surcoreana por la venta de teléfonos inteligentes.

Según otra consultora, Strategy Analytics, Apple se llevó 61.400 millones de dólares en el período, mientras que Samsung facturó 18.900 millones por la venta de sus smartphones en el último trimestre del año que pasó. En total, las ganancias del negocio de los smartphones fueron de 120.000 millones de dólares en el período. Apple se llevó un 51 por ciento de los ingresos, mientras que Samsung obtuvo menos del 16 por ciento del total.

Luego de los números fríos, dos datos importantes. Por un lado, hay que considerar que Apple no participa en gamas como la media y la baja en este negocio, como sí lo hace su competidor asiático. En tanto, que haya un empate virtual en cantidad de ventas se traduce naturalmente en una amplia ventaja en ganancias. Por lo demás, la estadística y predominio de Apple no es un dato banal: se trata del cuatrimestre más importante para las compañías, siendo que aquel es el período más álgido en ventas.

Mientras que Apple aún está cómodo con su iPhone X y sus iPhone 8, Samsung presentará en pocos días la serie Galaxy S9. Lo hará en el Congreso Mundial de Móviles 2018, que iniciará el 26 de febrero en Barcelona, sede habitual del evento.

Fuente de la imagen

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